Award-Winning Supplements Packaging Design Agency
Crème de Mint has created captivating packaging designs for supplements for more than a decade. Our work includes CBD, plant-based and all natural brands, wellness teas, medical dietary supplements, pet supplements, and more. We help your brand make a splash in a crowded supplement market with compelling designs and strategic branding.
Our designs capture what makes your supplement unique and why your target customer should choose you. Consumers are naturally skeptical of new supplement brands—creating professional-looking, FDA-compliant, labels is the first step to building trust.
When your packaging looks low-quality, it confirms the suspicion that a new supplement brand is fly-by-night and isn’t selling a top-quality product. But with professional packaging, you can build trust, convey credibility, and set your brand apart.
See Our Packaging Work for Supplements
Contact us for a free consultation now!
Set Your Brand Apart From the Crowd with Eye Catching Supplements Packaging Designs
It isn’t enough to have a pretty picture on your package—great supplements packaging design is created with strategy, cohesive branding, and market expertise. Our process creates innovative, captivating, memorable designs that tell your story and build trust with your audience.
The process typically takes 4-6 weeks from onboarding to final delivery, depending on the scope of the project and your readiness. Contact us today to get started!
Our supplements Packaging Design Process
Our Team Cares
About Your Success
BRAND EXPLORATION
We dive into your brand through a questionnaire and a kick-off call to get to know your brand. We’ll ask details about:
- Your packaging materials
- Your manufacturing plan and minimum order quantity
- The opacity and shape of your container
- Where you want to ultimately be selling
Special certifications or features (GMO-free, cGMP, FODMAP-friendly, vegan, dairy-free, etc.) - Unique or special ingredients
- The quality of your ingredients and quality control
- The benefits customers gain from your supplement products
- Any studies or science related to your product
- Your target audience demographic and their health/wellness needs
- The story of what makes you and your brand special
- Your brand’s values, mission, and commitments
Explore Ways to Visually
Support Your Brand Message
We created a custom abstract illustration of gutmicrobes to reinforce Renutrin’s message of gut health.
BRANDING STRATEGY
Even if you’re selling the most amazing, innovative supplement on the market, you need a strong launch strategy to capture the attention of your target audience.
Don’t get lost in the crowd. We’ve helped launch hundreds of brands and understand what it takes to get noticed. We can offer expert guidance to help your brand thrive.
In this step, we discuss both the fine details, including your budget and unit order numbers, and the big picture for your brand. We might suggest:
- Packaging options for supplements
- Materials and styles to convey premium branding
- Alternative lid colors or materials
- Sustainable packaging alternatives, such as cardboard pouches or bamboo lids
- Biodegradable or eco-friendly bottle materials
- Screen printing options
- Vegetable dye ink to align with sustainable brand values
Unique or innovative design ideas - Brand voice directions
- Messaging concepts to appeal to your unique audience
- Permissible claims related to your product
We’ll also answer your questions about:
- FDA regulations, compliance guidelines, and permitted claims
- Certification processes
- The most important special features to highlight for your audience
- Barcodes
- Trademarking
Unique Packaging
Mood Board Concepts
MARKET RESEARCH
Designs should be built on a strategic foundation of strong research.
Our team conducts research on:
- Market trends in your industry
- Consumer preferences and user experiences
- Your competitors
- Trending typography, icon styles, and colors
- Successful language and brand messaging directions
We are experts in creating beautiful, eye-catching labels that highlight your unique selling points without becoming overcrowded or busy. Our market research helps us create packaging that will pique the interest of your ideal customer
CONCEPTUALIZATION
Then, it’s on to the creative side! Our team brainstorms and creates 2-3 unique branding concepts into visual mood boards. These boards show you:
- The inspiration behind the concept
- How and why it connects to your audience
- Typography styles
- Color palette
- Design and branding inspiration photos
During this step, you will ultimately decide on the direction for your brand. This step is vital because it lays the foundation and ensures that every element of your designs reflects a strong, cohesive image.
The mood boards are yours to keep, and can be used to drive future marketing and branding efforts or to communicate your brand essence to your team.
Craveworthy Design Options
BRAND IDENTITY & PACKAGING DEVELOPMENT
Once a clear, coordinated branding direction is in place, our team begins the official design:
- Our copywriter crafts your supplements packaging copy, working closely with the designers on the print layout.
- Our designers create your logo and packaging design with your target customer in mind, incorporating images, icons, and all written and visual elements. We can use your dielines or create them for you.
- Our creative team also develops a branding presentation, bringing your brand to life with 3D renderings of your packaging designs so we can visualize what the package looks like in your customer’s hands and on the shelves.
- We quality check every aspect of your packaging, printing out the supplement label dieline (a template for your label, either provided by your printer or created by us) and visualizing the final design layout from every angle.
Print-ready Packaging
REVISION & REFINEMENT
Our process leans on collaboration. In this step, we:
- Invite you to review your supplement packaging design and the copy and provide feedback
- Collaborate with you where needed, offering our guidance and expertise in the industry
- Refine our designs and copy so you get the perfect packaging for your supplements!
We offer up to 3 rounds of revision as we work together to create your vision.
We communicate with you at every step, welcoming your input along the way. No matter where we are in the process, we’re happy to provide guidance and answer questions—we’re just an email away!
Ethical Pricing for Purpose-Driven Brands
Our packaging design services start at $5000
We believe in transparent pricing with no hidden fees—once we understand the scope of your project, we’ll create a detailed breakdown showing you exactly what the price will be and what is included.
Deliverables typically include:
- Visual mood boards in pdf form, showcasing 2-3 design directions
- Packaging copywriting, including product details and brand messaging
- Packaging design, including all written and visual elements (copy, icons, typography, imagery, layout of nutritional facts, certifications and stamps, barcodes, etc.)
- Up to 3 rounds of revisions at no additional cost
- Final design layout on dieline and print-ready pdf files
In addition to packaging copy, we offer branding services including brand identity and logo design, website design and copywriting, Amazon store design and copywriting, and marketing materials to be used with vendors and at expos, ensuring that your brand is aligned visually and through the written word across all mediums.
Ready to learn more?
Contact us for a FREE consultation to get started.
Ready to learn more? Contact us for a FREE consultation to get started.
Experts in Supplements Packaging Design and Label Regulations
Recent lawsuits against companies with misleading claims and non-compliant packaging have proven the need for agency expertise in supplement packaging.
With ever-changing regulations on herbal products, childproofing, and transparent labeling, it’s vital to protect your brand and your assets.
While we are not lawyers, and we advise you to consult with an attorney, as a supplement packaging company we are well-versed in industry regulations and can offer guidance to create compliant packaging.
Specialists Across Diverse Supplement Products
With more than a decade of experience as a supplement packaging agency, we have worked with many niches, ranging from nootropics to pet supplements and everything in between.
We understand the unique needs of each market and the nuances of packaging—from sustainable materials to child-proof safety mechanisms to inclusive and accessible packaging—and we know how to resonate with individual audiences.
Herbs and Botanicals
Powerful designs can help herbal apothecaries and botanical brands communicate the credibility and quality of their products. We use strong visuals and strategic copywriting to create compelling herbal supplement packaging designs.
Our stunning premium packaging with handdrawn botanical illustrations elevates Megan & Co, a rural herbal apothecary.
Vitamins & Minerals
Vitamin packaging design needs to educate and inform in a small amount of space—every word and visual element matter. We use research and expertise to create compliant designs that establish your brand as high-end and desirable.
Gummies
From CBD to vitamins, gummies continue to be popular in the supplement industry. We know how to make your gummy packaging stand out and capture the essence of your brand.
Diet-Specific Supplements
From vegan products to keto supplements to individual dietary requirements, it’s vital to speak to your audience and appeal to their individual needs. We know how to connect with your market and position your brand for success.
Powerful packaging design establishes the value and quality of KetoScience’s ketogenic shake and bar line, leading to a thriving brand sold in Target, Amazon, Walmart, and other major retailers.
Functional Beverages
The functional beverage market has exploded, and it’s harder than ever for new brands to compete. We create strong packaging designs that capture attention and reflect quality.
A bold dietary supplement packaging design for a ketogenic coffee and tea brand Rapid Fire changes the game, leading to success with Target, Amazon, Walmart, and other major retailers.
Probiotic Supplements
Probiotic and digestive health supplements need to inspire trust and paint a picture of relief for the audience. We can design eye-catching, reassuring, and engaging packaging to speak to your audience.
Lauren was excellent at executing my vision! I am thrilled with her work.
— Victoria Ficklin, Mother’s Little Helper
Nootropics
Mood and mind health supplements need packaging that reflects credibility and science while evoking feelings of wellness, clarity, and possibility. We create nootropics packaging that paints a picture for the audience and builds trust.
CBD Products
Positioning your CBD brand can be tricky—the market is crowded, but brands that are innovating are still thriving. From highlighting terpenes and minor cannabinoids to incorporating CBD into new modes of delivery, your packaging needs to prove that you break the mold. We help unique CBD products shine with strategic design centered on special features.
Strong imagery in the packaging design for ArthroCBD appeals directly to the audience pain point and creates credibility for this science-backed CBD product.
Pet Supplements
The pet supplement industry is unique—we know what pet owners are looking for and how to position your brand to appeal to them.
Crème de Mint’s sleek but inviting designs sparked success for PAAWS new pet supplement line.
Amino Acid Supplements
Specialty supplements that provide amino acids such as tryptophan and glutamine have to strike a balance between communicating the science behind their brand and still remaining approachable. We know how to balance this nuance and create stunning packaging that conveys credibility and warmth.
Sports & Workout Supplements
A sporty and nutrition-driven audience wants to see designs that communicate strength and health. We create designs that evoke the right emotions and inspire your customer base.
Protein Supplements
It’s vital to build trust and set your brand apart, resonating with the right audience. We leverage market research and our expertise to design protein packaging that commands attention and speaks to customer needs.
This colorful protein supplements packaging design is warm and engaging, reflecting the brand’s mission to bring an effective protein supplement to everyone (not just athletes).
We can’t wait to leverage our supplements packaging expertise to help your brand thrive!
MEET OUR SUPPLEMENTS PACKAGING DESIGNERS & COPYWRITER
LAUREN CASGREN-TINDALL
Principal
Lauren Casgren-Tindall is the founder of Crème de Mint and has been creating powerful, innovative designs over the past 15 years for companies such as Benihana, Juicera, Farafina, Iberico Club, MiSOgood, and Expressed Juice.
Emilce Borz
Art Director
Emilce Borz is a passionate art director with over 15 years of experience in branding and packaging, working with clients such as Earth’s Bounty, Greenworks, Megan & Co., and Alkaline Herb Shop.
JULIANA TIPTON
Senior Designer
Juliana Tipton is a multi-faceted graphic designer with over five years of experience in print, packaging, and digital design, working with companies such as Megan & Co., Alkaline Herb Shop, Keto Science, and Dr. Carol, DVM.
SHASTA NORRIS
Project Manager / Senior Designer
Shasta Norris is a detail-oriented graphic designer with over 10 years of experience in packaging, product development, and marketing for consumer packaged goods, working with clients including Renutrin, Earth’s Bounty, Megan & Co., and CBD brand Ananda Professional.
Cassie Henderson Nguyen
Copywriter
Cassie Henderson Nguyen is a copywriter specializing in sales and branding with over six years of experience crafting packaging copy, working with brands such as Teamotions, Alkaline Herb Shop, Earth’s Bounty, and Renutrin.
