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Packaging Design

Blog

Packaging Design
WOW Packaging: Expressed Juice flask shaped bottles with one yellow colored juice next to a stack of bottles of different colors and flavors.

EPISODE 8: Sell Like Hotcakes—WOW Packaging

Do you want your product to sell like hotcakes? WOW packaging is key. Lauren and Natalie discuss the importance of packaging and how the unboxing experience impacts people’s feelings about your brand. They also dive into design trends like Minimalism vs Maximalism and the one thing that all good designs must[…]
Woman researching on laptop how to find and choose a packaging design agency in kitchen.

10 Questions to Ask When Choosing a Packaging Design Agency

Choosing the right packaging design agency for your business can be tricky. You want to find an experienced agency who fits your style, understands your needs, and knows how to execute your vision.  There are plenty of packaging design agencies to choose from—so how do you ensure you find the right[…]
Plastic free packaging featuring multiple cosmetic products on bathroom counter.

Plastic Free Packaging: A New Frontier in Design

Great package design is about more than getting a product from point A to point B. Companies and their customers want eye-catching, sustainable design that will up the ante on style without leaving the environment in a lurch. The trend is organic – cellulose, seaweed, mushroom, recycled paper. And that has[…]
Food Packaging Trends: Heinz logo overlay on a closeup of tomatoes.

Food Packaging Trends to Embrace: How Heinz’ New Paper Bottle Is Making Eco-Friendly Waves

It’s obvious that food packaging trends have been continuously changing. From minimalist food packaging to sustainable product-driven packaging, companies are adhering to developing marketing trends and evolving customer demands. Who isn’t familiar with Heinz’s iconic ketchup bottle? Young or old, you’ve seen the iconic glass bottle in various restaurants and resting[…]