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Packaging Design

Blog

Packaging Design

Woman feeding her dog an all natural treat at the park.

From Kibble to Gourmet: Things You Should Know Before You Design Your Next Pet Care Product

Things You Should Know Before You Design Your Next Pet Care Product Pet care products are on the rise. It has grown from $245 billion in 2021 to $261 billion in 2022. And there are a few things you should know before create your next pet product design. The pet food industry[…]
Woman pouring nonalcoholic beverage in glass cup to make a mocktail.

Mocktail Packaging: What’s the Best Option for Your Brand?

Mocktails are making a splash in the beverage scene in the US and beyond. These non-alcoholic drinks aren’t your mother’s Shirley Temple. They are a blend of herbs, spices, fruit, and more, designed to be a bar menu chic yet sober-friendly addition to the $48.4 billion US functional beverage market. And[…]
Plastic free packaging featuring multiple cosmetic products on bathroom counter.

Plastic Free Packaging: A New Frontier in Design

Great package design is about more than getting a product from point A to point B. Companies and their customers want eye-catching, sustainable design that will up the ante on style without leaving the environment in a lurch. The trend is organic – cellulose, seaweed, mushroom, recycled paper. And that has[…]
Food Packaging Trends: Heinz logo overlay on a closeup of tomatoes.

Food Packaging Trends to Embrace: How Heinz’ New Paper Bottle Is Making Eco-Friendly Waves

It’s obvious that food packaging trends have been continuously changing. From minimalist food packaging to sustainable product-driven packaging, companies are adhering to developing marketing trends and evolving customer demands. Who isn’t familiar with Heinz’s iconic ketchup bottle? Young or old, you’ve seen the iconic glass bottle in various restaurants and resting[…]
Graphic Design for Megan & Co

A Mini-Billboard for Your Product: Why Packaging is Important and How to Harness Its Power

Why is packaging design important? How do you create compelling packaging design? What makes a packaging design good anyway?  If you’re launching a product business, you’ve probably asked yourself one of those questions. You know you need quality packaging, but what makes a good design? And is it worth the money? […]
Small business bars of soap lined up in diagonal rows, showcasing up close shots of pastel pink and green retail packaging design boxes.

Retail Packaging for a Small Business: How to Prepare Professional Packaging that Sells

Navigating retail packaging for a small business can be tricky. How do you know your packaging looks professional? Will retailers and wholesalers respond to your designs? Does your packaging show that your product can sell successfully?  Your packaging can make the difference between securing retailers or being passed over for other[…]
Woman pouring a dark alcohol into a glass with other liquor brands in the background.

How to Start a Liquor Brand (Even if You Don’t Own a Distillery)

Have you ever wondered if starting your own liquor brand is possible?  The spirits industry is thriving, growing in revenue year after year. From liquor to ready-to-drink cocktails, millennials and Gen X prefer spirits over beer and wine.  There’s plenty of money to be made in the industry. Why shouldn’t you[…]
Rebranding packaging for Misogood's food packaging, showcasing the before and after images.

Refreshing and Revitalizing Your Brand: How Rebranding Your Packaging Can Bring New Life

There are several reasons why you might be considering rebranding your packaging.  As much as we might like to think that our initial packaging will last forever, the truth is that design needs change over time.  Changes in consumer behavior and trends, an evolution in your brand, or a decrease in[…]
The Inside Scoop on Packaging Design- How to Find and Work with a Fantastic Packaging Designer

The Inside Scoop on Packaging Design: How to Find and Work with a Fantastic Packaging Designer

In the product business, looks matter, big time. Your product is sitting on the shelf next to dozens of other similar products. If it doesn’t stand out, it’s not going to sell. The packaging is the thing that will stop consumers, catch their eye, and ultimately make them decide whether to[…]
The Future of Packaging: 5 Packaging Design Trends to Embrace

The Future of Packaging: 5 Packaging Design Trends to Embrace

Packaging is an important element for any product business. It’s the first thing many customers will see, it establishes the kind of company you want to be, and it’s an effective way to market your product. But as society changes, so do consumer expectations, and packaging has to adapt to meet[…]