Creme de Mint Wins Two American Marketing Association Awards: How We Did It and What It Means for Our Clients
January 20, 2021
At the end of 2020, we were honored as American Marketing Association award winners at the third annual AMA South Florida Marketing Awards! Each year, AMA South Florida recognizes leaders, standouts, and visionaries who are making waves and rising up in the marketing world. Creme de Mint was awarded the Silver medal for Agency of […]
7 Qualities Shared by the Best Designed Logos
December 10, 2019
Creating a truly well designed logo is both an art and a science. It’s an art because it requires creativity and intuition to design a truly unique, beautiful logo. And it’s a science because, while all great logos are different, they all share the following qualities. Memorability “Good design is making something intelligible […]
3 Logo Redesigns You Can Learn From
December 3, 2019
Do you feel like your logo could use a redesign? If you do, it’s helpful to understand why you want to redesign your logo. Is it because your current logo was designed ten years ago and looks like it? Maybe your business has evolved and you want your new logo to reflect the changes. […]
What You Need to Know About Using Fonts
November 12, 2019
Is Font Important? There are 100,000 types of font and counting. That might sound like a pretty high number, but it makes sense when you think about it. Fonts are used in practically everything we see – stores, signs, websites, license plates, you name it. The importance of fonts goes largely unrecognized, but they […]
14 things you should know about your competitors before you design your logo and brand
November 5, 2019
Why you need to research your competitors as a part of your branding process One of the key parts of creating a brand identity is researching your competitors. This is an essential step in the process because it will help you create a brand that is distinctive in your market. When you know what your […]
How to create a unique and memorable logo in 8 steps
October 8, 2019
Do you want to make your own logo? Even though a logo can be very simple — sometimes, just a symbol or a few letters — it takes a lot of thought and intentionality to create a great one. You have to understand your brand, what you want to portray with your logo, and how […]
A Brand’s Guide to Pet Supplements
October 1, 2019
As people have become more concerned about their own health, their pets are not far from mind. At least 72% of pet owners feel that their pets are family members and want to care for them the best they possibly can. That is why, as the market for human health supplements has exploded, so too […]
How to pick a font for your logo?
September 3, 2019
There’s a good chance that your logo is mostly typography, so picking the right font is one of the most important things you can do to ensure that you have a remarkable logo. It’s easy to get overwhelmed with all of the fonts out there, so I’ve designed this guide to help simplify the process. […]
What is Required on Your Food, Beverage or Supplement Label?
August 13, 2019
Do you have a new food, beverage, or dietary supplement product? Do you know exactly what needs to be your label? Putting all necessary information on your product labels is important for two main reasons: Potential customers want to know more about your products and their ingredients, effects, etc. The government requires certain information to […]
10 Beginner Mistakes You Should Avoid When Designing Your Logo
August 6, 2019
Are you designing your own logo? It’s an exciting process, and I hope you’re enjoying it! Logo design is a complex process, and it’s easy to want to take shortcuts. However, those so-called shortcuts will leave you with a poorly designed logo. You want your logo to be simple, memorable, unique, timeless, and versatile. […]