Online B2B Wholesale Marketplaces: How to Sell Your Product to Stores by Letting Them Come to You
May 10, 2022
Online B2B Wholesale Marketplaces: How to Sell Your Product to Stores by Letting Them Come to You Have you ever considered using a B2B wholesale marketplace for your product business? At some point after you launch, you’ll likely start to wonder how to sell your product wholesale (working with a third party who buys your […]
How to Sell Your Product to Stores: From Finding the Right Retailer to Pitching Successfully
May 10, 2022
As a new business owner, you might wonder how to sell your product to stores. Partnering with retailers is one of the best ways to increase your sales early on in your business. You’ll get to take advantage of their built-in customer base and get your product in front of new people. But finding retailers […]
What Retail Fulfillment Method Should I Choose For My Business? 3 Common Options and Their Pros and Cons
April 12, 2022
A big part of launching a product business is determining which retail fulfillment method is right for you. Do you want to fulfill in-house or outsource? Will you go wholesale or dropship? There are several options for retail fulfillment methods for your online business, and they each come with pros and cons. The answer for […]
Crafting the Perfect Pitch: Our Tried and True Tips to Land a PR Mention for Your Product
February 8, 2022
If you’re looking to gain exposure and expand your brand, you’ve probably wondered if pitching magazines is a good use of your time. Getting featured in a magazine is one of the best ways to gain exposure and attract new customers for your brand. But if you’ve tried to get featured in a magazine before, […]
How to Measure Your Business Success: Choosing the Right KPIs to Track
January 4, 2022
When you’re running a small business, it’s important to track data and measure your business success. But how do you do that? What should you track? And how will you know whether you’re successful? The answer lies in KPIs—key performance indicators. Without tracking your KPIs, your business could be floating around without a direction. After […]
Successful Sales Partnerships: How to Find Sales Reps for Your Product Business (and How to Work With Them)
December 7, 2021
How to Find a Sales Representative for Your Business Working with sales representative can be a great decision for your product business. When you’re first starting out in business, you might not have the capital to hire a full sales team. But when you work with a sales rep they will sell your product for you […]
The Life Cycle of a Customer: How to Acquire and Convert Leads that Last
November 3, 2021
Businesses today know that standing out as a brand is more important now than ever. Consumers have a never-ending amount of choices right at their fingertips… To make matters worse, according to the 2019 Edelman Trust Barometer Special Report, trust is more important to ever than customers but also harder to earn than in the […]
The Quick Guide to SEO Best Practices for Your Small Business
October 8, 2021
You might already know about the importance of SEO best practices for your small business. SEO, or search engine optimization, is how you improve your search engine ranking so you can increase traffic to your site. But understanding and implementing those best practices is easier said than done! From keywords to meta titles to alt […]
The Ultimate Guide to Barcodes: Everything You Need to Know About UPCs for Your Product Business
October 4, 2021
At some point as you launch your product business, you’re likely to face the decision, “Do I need barcodes?” For something so small and plain, barcodes can provide a lot of information. The choice to use barcodes or not is a big decision for your business. Barcodes have several advantages, but they might not be […]
How to Find a Manufacturer for Your Product Business
September 13, 2021
When you’re running a product business, choosing a manufacturer is a big decision. It’s easy to get caught up in all of the other choices you need to make, from your tagline to your packaging to your website. But without a reliable manufacturer, the entire system for your business will stall. Choosing the right manufacturer […]