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Logos & Branding

Blog

Logos & Branding
Creating a color palette for your brand.

5 Apps For Creating a Color Palette for Your Brand

Color tells the story of your brand at a glance. But like most first impressions, sending the right message with your logo and packaging design takes some work. How do you choose colors that best represent you and your company? Color apps are a great place to start creating a color[…]
Defining Your Brand: Pate de Fruits

EPISODE 7: 5 Questions to Ask to Define Your Brand

Having a well-defined brand is crucial for making design choices that effectively communicate your message. If you want a brand that reflects your values, story, and distinctive approach to serving customers, it becomes essential to ask the right questions. In this episode, Lauren and Natalie discuss 5 essential questions to ask[…]

How to Choose a Logo Designer: Ask These 10 Questions First

If you’re launching a business or looking to rebrand, you might want to know how to choose a logo designer. Choosing the right designer is one of the most important decisions you make when launching a business.  The right logo does much more than look pretty—it commands attention, tells your brand[…]
Six Steps to Creating a Strong Brand: From the Big Picture to the Small Details

Six Steps to Creating a Strong Brand

What comes to mind when you think about branding? Logos, colors, taglines?  Those are all important parts of a brand, but branding is more than just a logo or a tagline. Your brand isn’t just one element. It’s the way customers feel when they think about your company. It’s your reputation.[…]