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package design

Blog

package design

3 Ways to Find a Great Niche

The market seems saturated with so many options. If you would like a slice of pizza, for example, you can go artisanal, gluten-free, high-end, or down-market. It may be best to consider industries as bicycle wheels and niches as the spokes. Niches sub-divide markets to yield high-quality, specific products to reach[…]

Is Your Logo Right?

Logos can go right, or on the flip side, terribly wrong. People need to see your brand many many times before it makes an impression on them and even longer before they will consider buying from you. The logo is the often the first impression, so it is important to get[…]

Inspiration from the Desert

After 15 years and 7 hours of anticipation, I finally arrive at my first Burning Man festival. In the an empty dusty desert about 2 hours outside of Reno in the middle of nowhere, a city called Black Rock City grows from zero to 70,000 people for a week and then[…]

Do You Know the 5 Steps to Branding Your Business?

Branding can be a scary word in the business world. For the uninitiated, a brand can be perceived as how a company looks visually in such aspects as website design and logo. Those are great places to start branding, but they are not the full picture. Branding, in essence, is whittling[…]

Does Your Product Need a Nutrition Label?

When you are walking down the supermarkets aisles, you can count on people blocking traffic as they engross themselves in food labels. Everyone from nutritionists to grandmothers worry about what is in our food. The knowledge is right there on the product if we are just willing to look. What is[…]

7 Inspiring European Drink Packaging

Last summer when I was traveling through Europe, I discovered a lot of beautiful drink packaging. It’s fun to see the typography and trends of other cultures. I love the AE on on the Norwegian Organic Juice. Another thing that stood out to me was all of these products are packaged[…]

Sugar & Spice and Everything Nice – Istanbul

A Bazaar Experience: I am finally getting my posts up from my trip from Istanbul. Looking at the photos, I feel the energy and vibrancy of the market. The Grand Bazaar was one of the places I had been looking forward to since my arrival in Istanbul. I was told its[…]

Creme de Mint Awarded HOW International Design Award

Celebrating Excellence: HOW International Package Design Award We are thrilled to share the exciting news of our recent achievement: winning the prestigious HOW International Package Design Award for our outstanding work on the Tio Gazpacho brand. This esteemed recognition is a testament to our commitment to excellence and innovation in branding.[…]

Creme de Mint – Winner of Two American Package Design Awards

We are proud to share we have been awarded two American Package Design Awards from GD USA for package design for Simply Sharon’s and Expressed Juice. It is a tremendous honor to be selected and awarded for our dedication to excellence, and we are overflowing with joy at this achievement! Award-Winning[…]

Parlins Konfektyr: Deliciously Swedish Candy Shop

When I was visiting Stockholm this summer, I wandered into a delightful little candy shop called Parlins Konfektyr. From the moment I walked in I felt I was taken back in time to a little shop like the grocery store my grandfather had when I was growing up. The design of[…]