Blog

Digital Marketing

Blog

Digital Marketing

Shopify vs WordPress for product businesses – which is better? Lauren and Natalie discuss learning curves, SEO, payment gateways, and other factors to consider when choosing a platform for your e-commerce store. Starting a product business? Join our newsletter for helpful resources and downloadable guides to help you with your business[…]
Woman working on laptop and iPhone in office with coffee in the background and reading glasses.
Email marketing can help your product business grow, expand its reach, and generate more revenue—but how do you know your email marketing strategy is effective? It all comes down to email marketing metrics!  We don’t just live in a world where email marketing continues to be the strongest marketing channel for your[…]
How to brand yourself as an expert using video? Woman with red hair is looking confident
Branding yourself as an expert can be a challenging task, especially in today’s competitive marketplace. There many ways you can brand yourself to stand out such as creating a book, sharing your point of view in your blog posts and creating video content on youtube. In this post we are going[…]
IPhone laying on white table with social media app opened.
Video marketing is skyrocketing in popularity, leaving many entrepreneurs wondering, “Is TikTok good for business?”  The trendy social media platform isn’t just for life hacks and funny animals—when used the right way, TikTok offers a world of possibility for small businesses.  But if you’re going to jump on this growing trend,[…]