It’s safe to say that most people have taken soap for granted. We use it every day in multiple forms, relying on it to keep us clean and healthy. Before the global pandemic, most of us probably didn’t give soap too much thought, besides what brand or scent we preferred! Now, though, soap is getting a lot of attention. We’re
The labeling of alcoholic beverages might seem simple from the outset. After all, so far there is no nutritional facts requirement for alcohol and the elements of most of these beverages has a narrow list of inputs. But there are characteristics of a wine, beer, or spirits label that you have probably never noticed and disclosure to be made that
Skin care doesn’t have to be complicated if you don’t want it to be. Simplicity is key for consumers this year. They are focused on recommended natural & healthy skincare options, while not breaking the bank. Below dives deeper into the 4 key points to understand what consumers are looking for in skin care in 2020. Healthy Living Trend Most
Your packaging is one of the key things that sets you apart from other beauty brands. Hiring a package designer is one of the best investments you can make from your beauty business because they take your vision for your packaging and bring it to life. Types of packaging The first type is the primary packaging. This is the layer
Come what may in 2020, there is one thing for certain – consumers want healthier bodies and a healthier planet and are looking for nature-based solutions. We’ve long known the negative impacts of a high sugar diet – obesity, diabetes, high risk of heart disease – and yet our natural sweet tooth has ancient evolutionary roots, with mankind craving sugar
The process of choosing a manufacturer to work with can feel daunting, which is why we’re here to help you understand how the beauty product manufacturing process works. Choosing the right manufacturers is an essential part of running a successful beauty brand, as your manufacturer will determine the quality and price of your products, and it’s much easier to find
In a world with no shortage of beauty products, it’s important to create a product that’s unique in order to compete in the market. A lot easier said than done, I know. In order to help you in the process of both following your passion and profiting from it, here are a couple of key characteristics of how to create
As people have become more concerned about their own health, their pets are not far from mind. At least 72% of pet owners feel that their pets are family members and want to care for them the best they possibly can. That is why, as the market for human health supplements has exploded, so too has the market for pet
The verdict is in: skin care is the year’s biggest (and most profitable) beauty trend! Bloggers, celebrities, mothers, and millennials alike have joined forces to dive face first into this next big thing, and it’s hard to miss how brands are taking note of and implementing a few key customer-preferred qualities into each of their products. Here we take a
A Changing Industry Now more than ever, consumers are becoming conscious about the environment. Both Millennials and Baby Boomers are aware that their purchases have an impact. So much so that at least 66% of consumers are willing to spend more on a product if it comes from a sustainable source. And this consciousness is only growing. While companies are
