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small business
Traveling white van parking next to Grand Canyon.

Is Fear in Business Holding You Back?

Have you had moments of fear in business? Moments that scare you or keep you up at night? Or maybe sometimes you find yourself frozen and unable to make decisions? Or plagued with doubts? If you have felt any of these things, you are not alone! I have been there. And[…]
Woman entrepreneur holding money in her hand against white backdrop.

How To Get Funding For a Product

Starting a beauty or wellness product business is an adventure in every sense of the word. It’s exciting to know that a product you create will be sent out into the world. The challenge for many startups is how to get funding for a product. Luckily, you can get the necessary[…]
Small business bars of soap lined up in diagonal rows, showcasing up close shots of pastel pink and green retail packaging design boxes.

Retail Packaging for a Small Business: How to Prepare Professional Packaging that Sells

Navigating retail packaging for a small business can be tricky. How do you know your packaging looks professional? Will retailers and wholesalers respond to your designs? Does your packaging show that your product can sell successfully?  Your packaging can make the difference between securing retailers or being passed over for other[…]
Woman working comfortable at a desk with a laptop, notebooks, iPhone, and other personal accessories.

The Quick Guide to SEO Best Practices for Your Small Business

You might already know about the importance of SEO best practices for your small business. SEO, or search engine optimization, is how you improve your search engine ranking so you can increase traffic to your site.  But understanding and implementing those best practices is easier said than done! From keywords to[…]
Different types of juices laying on a marble table with plant decoration in the foreground.

How to Find a Manufacturer for Your Product Business

When you’re running a product business, choosing a manufacturer is a big decision. It’s easy to get caught up in all of the other choices you need to make, from your tagline to your packaging to your website.  But without a reliable manufacturer, the entire system for your business will stall.[…]
Person holding skincare bottles closeup photo.

Creating a Product Line that Sells (Even if You’re Just Getting Started)

Creating a product line that sells isn’t easy. Every year, thousands of businesses launch, and you’re likely to face competition, no matter what niche you choose.  In order for your product line to be profitable, you have to find a way to stand out, even in competitive markets.  Fortunately, there are[…]
42 Dubonnet social media Holiday Campaign images shown on iPhones displayed in slanted rows against grey backdrop.

Four Common Mistakes Businesses Make on Instagram (And How to Avoid Them)

For product businesses, Instagram offers a world of possibilities. There are more than 1.15 billion active users on Instagram, and 90% of those users follow at least one business on the platform.  The average conversion rate on Instagram is 1.08%, with an average order value of $65. When you start to[…]

Client Spotlight: Ahead Coach—The Journey of a Trading Success and Mindset Coach

From the time she was a child, Agnieszka Wood was a born entrepreneur. Even when she entered the corporate world, she always had a drive to envision business ideas and implement them.  She studied Neuro-Linguistic Programming and began to learn about psychology, self-empowerment, and personal development—themes that led her to understand[…]
Woman entrepreneur sitting on a couch working on laptop in the comfort of her home.

Successful Business Owners Have These Things in Common

So you want to launch a business? You’ve come up with an idea, and you’re ready to get started! But do you have what it takes to start a successful business?  Despite what you may think, business success isn’t just about having experience, investors, or money. Of course those are helpful,[…]