A Necessary Evil It is undeniably that plastics are becoming our worst nightmare. They are piling up in landfills by the tons and causing chaos to the environment. Worst of all, plastic cannot be avoided. Larger plastics are breaking down into micro-plastics that are invading our water and food sources. But for brands, plastic… Continue Reading
Because the best logos are simple, you may think that it should be easy to make a logo for your business. But in reality, the process of logo design requires you to make lots of creative connections, and that’s not always a straightforward process. Whenever I start the logo design process, I begin by… Continue Reading
We are thrilled and honored to win a 2019 HOW International Design Award! Our second award for this eye-catching packaging. Last year, 42 Dubonnet was a GD USA 2018 package design winner. As a 2019 HOW award-winner, 42 Dubonnet package design will be featured in The Best of Design (formerly 365 Days of Design Inspiration),… Continue Reading
If you’re wondering how a logo is different from a brand, you’re not alone. Many business owners and even designers get the two confused. But it’s essential to understand the difference if you want to create a brand and a logo that stands out and attracts customers to your business. What is a… Continue Reading
Without a clearly defined brand, it’s nearly impossible to make design choices that communicate in the way you want them to. And if you want a brand that conveys your values, story, and unique way of serving your customers, it’s essential to ask yourself the right questions. Here are some of the best questions… Continue Reading
With the start of a new year comes new trends. And with the coming of 2019, Food & Beverage trends are all about the unexpected, while Packaging Trends trends are all about minimizing and creating experiences. TOP FOOD & BEVERAGE TRENDS OF 2019: 1. Going Global This year in the Food & Beverage… Continue Reading
Making Progress Makeup has a long and colorful history. While people may think that makeup has always been, exclusively, a woman’s product, that just isn’t the case. Men have been using makeup as far back as 4000 BCE. Many different cultures, from the ancient Egyptians to the 18th century French court, have used makeup… Continue Reading
Just a few years ago, Cannabis was seen as a societal taboo. As an illegal substance, it had less than desirable reputation, much like alcohol had when prohibition ended. And even though its legalization is now spreading through the U.S., it still evokes a negative response in some people. That said, the cannabis industry is… Continue Reading
I am thrilled to announce we have been selected as winner of 3 awards this year for 2 brands: 42 Dubonnet & Farafina 42 Dubonnet & Farafina has been honored as a GD USA 2018 package design winner. GD USA package design awards showcases the elite design and production firms, agencies and departments in a… Continue Reading
If you have a food, beverage, or cosmetic product that you want to begin selling online or maybe you are already selling your product online, this checklist will ensure you are reaching your ideal customers. The Design 1. The Outer Packaging is the Salesperson The outer packaging is essentially the salesperson for your actual… Continue Reading