We’re excited to welcome back Jeffrey Martin, a beauty product manufacturing expert, to hear about new consumer expectations, legislation, and tariffs affecting beauty brands. With invaluable insights for beauty entrepreneurs in a rapidly changing consumer and manufacturing landscape, this episode is not to be missed. Jeffrey explains what to look for in a manufacturer, including testing their knowledge of Extended Producer Responsibility (EPR) regulations, formulation and testing capabilities, and using the “goldilocks method” to find the right fit. He also describes changes in consumer behavior that beauty brands need to be aware of.
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Jeffrey Martin
Director of Marketing at Federal Package
Jeffrey Martin is a creative marketing professional in Minneapolis, MN. Throughout his 20-year career, he has worked in a variety of industries from architectural practices and healthcare organizations to local and regional non-profits. Currently, Jeffrey is the Director of Marketing at Federal Package, a manufacturer of skincare products based in Chanhassen, MN. He oversees all Federal Package’s digital marketing, promotional activities, advertising, and social media channels.
Learn more at FederalPackage.com or reach out to Jeffrey through Linkedin
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