Are you doing these 12 things for your online brand?


If you have a food, beverage, or cosmetic product that you want to begin selling online or maybe you are already selling your product online, this checklist will ensure you are reaching your ideal customers.   The Design 1. The Outer Packaging is the Salesperson The outer packaging is essentially the salesperson for your actual […]

Your Target Demographic in Packaging

Knowing your target market

As we discussed in Custom is King in 2017!, the demand for customized products is on the rise. This means that brands are being required to niche in different demographics.   Knowing your target market The most successful small business owners understand that only a certain number of people will be interested in their product […]