Starting Your Own Wine Label: Everything You Need to Know
January 11, 2022
Do you dream of starting a wine business but don’t want to run a vineyard? If so, then you’re in luck—starting a private label wine brand offers you the chance to break into the wine world and run a successful business. It’s a great time to start a wine brand—millennials in particular enjoy wine regularly! […]
Which Manufacturing Path To Choose for Your Beauty Product: The Pros and Cons of Custom vs Private Label
July 5, 2021
One of the many choices you face when running a beauty company is what manufacturing method to choose. There are three paths you can take for manufacturing your beauty products—private label, semi-custom formula, and custom formula. Each manufacturing path is right in certain situations, and each has its pros and cons. You’ll have to consider […]
Do You Have What It Takes To Launch a Beauty Brand? Here’s How to Find Out.
June 12, 2021
Launching a beauty brand isn’t for everyone. It’s exciting and appealing, but it’s also a process with a lot of moving parts. It requires in-depth planning, tenacity, and the willingness to pivot when things aren’t working. Through the process of launching and operating my own beauty brand— 42 Dubonnet— I learned a lot of lessons. […]
Top 7 steps to identify the right beauty business for you
December 1, 2020
Your passions and purpose, unique skills and talents, values, experiences, and perspectives are all sources to draw from in order to create a unique and profitable niche for your beauty business. However, with so many different components to consider, identifying the proper business steps can get a bit confusing. Here, we explore each of these […]
Top beauty business tips to set up your dream team
October 12, 2020
One of the key elements to creating a successful beauty business is putting together a team. It’s crucial to understand how to build a team for your business, including who to include in your team and how to hire and manage them. Even if you are starting out as a solopreneur and intending to do […]
The 7 Step Fool-Proof Process to Naming your Business or Product
June 8, 2020
Finding the perfect name for your business or product can be nerve-wracking. Will other people like it? Is it catchy? Does it sum up its purpose? Your business name is perhaps the most important part of your business name is perhaps the most important part of your brand, so it’s important to take your time […]
How to create a beauty product line that sells
January 14, 2020
In a world with no shortage of beauty products, it’s important to create a product that’s unique in order to compete in the market. A lot easier said than done, I know. In order to help you in the process of both following your passion and profiting from it, here are a couple of key […]
14 things you should know about your competitors before you design your logo and brand
November 5, 2019
Why you need to research your competitors as a part of your logo design and branding process One of the key parts of creating a brand identity is researching your competitors. This is an essential step in the process because it will help you create a brand that is distinctive in your market. When you […]
How to create a unique and memorable logo in 8 steps
October 8, 2019
Do you want to make your own logo? Even though a logo can be very simple — sometimes, just a symbol or a few letters — it takes a lot of thought and intentionality to create a great one. You have to understand your brand, what you want to portray with your logo, and how […]
A Brand’s Guide to Pet Supplements
October 1, 2019
As people have become more concerned about their own health, their pets are not far from mind. At least 72% of pet owners feel that their pets are family members and want to care for them the best they possibly can. That is why, as the market for human health supplements has exploded, so too […]