
5 lessons millennials can teach you about how to brand your wine
- February 6, 2018
- Industry, Wine & Spirits
Millennials, the largest generation in the U.S., drink a lot of wine. A study by the nonprofit Wine Market Council found that they drank 42% of the wine in the U.S. in 2015. That came to almost 160 million cases of wine! Their interest in wine has made quite a splash[…]