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Brand Naming & Brand Foundation Guide

$67

Description

A D.I.Y. Guide for CPG Startups

We created this guide to help budget-conscious entrepreneurs take important first steps before jumping into packaging design.

This comprehensive guide includes:
• Both pen & paper exercises and our ChatGPT prompts to help you brainstorm ideas
• Tips for coming up with a memorable brand name
• Exercises for narrowing down your ideas
• Trademarking guidance
• Lawyer directory
• Step-by-step guide to creating a strong brand
• Downloadable worksheets

Why it Matters

You wouldn’t build a house without a foundation, and the same is true for your business. A brand foundation is the bedrock on which your brand is built. Without it, your messaging, designs, and customer experience can feel inconsistent, confusing, and forgettable.