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Category Archives: starting your business

How to easily build a beautiful website for your product or service

How to easily build a beautiful website for your product or service

The days are over for waiting for your web designer to finish your website. I’m not here to talk you out of hiring me, but I understand the cost of paying a designer to build your website can be too high when you’re just starting out. There are so many tools out there to help… Continue Reading

Your Target Demographic in Packaging

Your Target Demographic in Packaging

As we discussed in Custom is King in 2017!, the demand for customized products is on the rise. This means that brands are being required to niche in different demographics.   Knowing your target market The most successful small business owners understand that only a certain number of people will be interested in their product… Continue Reading

Habits vs. Resolutions: How to Grow Your Business in 2017

Habits vs. Resolutions: How to Grow Your Business in 2017

Now that the holiday festivities have wrapped up…it’s goal season for business owners! One of my New Year’s resolutions is to only do what’s essential. I tend to like new experiences, so I often find myself taking on too much. The risk in overloading yourself is that you often end up not doing anything well…so… Continue Reading

How to brand yourself as an expert using video?

Video best way to brand yourself as an expert. Reporters & Producers are busy and will use your videos. Tell the story of what your company is doing. Personalizing it. New broadcasters will take questions from their youtube videos. Most viewed videos are taking with phones. People are used to seeing short clips. Brand yourself… Continue Reading