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Category Archives: package design

7 steps to choosing a color palette for your brand

7 steps to choosing a color palette for your brand

  One of the most important parts of your brand identity is your brand colors. In fact, research has shown that up to 84.7 percent of customers cite color as the primary reason they make buying decisions. Your brand colors affect how your customers perceive your brand, and they create a cohesive look between all… Continue Reading

The best in skin care: what are customers looking for in 2019?

The best in skin care: what are customers looking for in 2019?

  The verdict is in: skin care is the year’s biggest (and most profitable) beauty trend! Bloggers, celebrities, mothers, and millennials alike have joined forces to dive face first into this next big thing, and it’s hard to miss how brands are taking note of and implementing a few key customer-preferred qualities into each of… Continue Reading

Why accessible products are important

Why accessible products are important

  It might feel impossible to think back to a time when consumers didn’t have many product options to choose from. Now with mega-stores like Amazon, it feels like possibilities are limitless. But for millions of Americans with disabilities and limitations, there are still only limited accessible product options. People with limitations or disabilities have… Continue Reading

Alternatives for Plastic Packaging

Alternatives for Plastic Packaging

  A Necessary Evil It is undeniably that plastics are becoming our worst nightmare. They are piling up in landfills by the tons and causing chaos to the environment. Worst of all, plastic cannot be avoided. Larger plastics are breaking down into micro-plastics that are invading our water and food sources. But for brands, plastic… Continue Reading

42 Dubonnet Makeup Wins an International Package Design Award

42 Dubonnet Makeup Wins an International Package Design Award

We are thrilled and honored to win a 2019 HOW International Design Award! Our second award for this eye-catching packaging. Last year, 42 Dubonnet was a GD USA 2018 package design winner. As a 2019 HOW award-winner, 42 Dubonnet package design will be featured in The Best of Design (formerly 365 Days of Design Inspiration),… Continue Reading

5 questions to ask to define your brand

5 questions to ask to define your brand

  Without a clearly defined brand, it’s nearly impossible to make design choices that communicate in the way you want them to. And if you want a brand that conveys your values, story, and unique way of serving your customers, it’s essential to ask yourself the right questions. Here are some of the best questions… Continue Reading

3D Printing: The Future of Beauty

3D Printing: The Future of Beauty

  In the past two decades, the development of 3D printers has revolutionized the way we make products. The 3D printer was first invented in the 1980’s, but only recently has it been used to successfully manufacture consumer goods. While 3D printers might seem like they only belong in technical industries, the technology is expanding.… Continue Reading