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Category Archives: design inspiration

Creative Endeavors in Our Agency: A Conceptual Collaboration for a Unique Chocolate Packaging Design

Creative Endeavors in Our Agency: A Conceptual Collaboration for a Unique Chocolate Packaging Design

Creative Collaboration to Chocolate Packaging Design As the founder of a design agency, I’m always on the lookout for talented artists for inspiration, motivation, and collaboration. So, when an old acquaintance of mine, Courtney McClain of McClain Grayson Co. started creating illustrations that inspired me, I knew I wanted to work on a project together. I reached… Continue Reading

3D Printing in the Beauty Industry: 6 Companies Leading the Way (And What We Can Learn from Them)

3D Printing in the Beauty Industry: 6 Companies Leading the Way (And What We Can Learn from Them)

In the past two decades, the development of 3D printers has revolutionized the way we make products.  At first glance, it might not seem like 3D printing could have a big impact on the beauty industry. But in reality, that’s far from true. 3D printing is already changing the industry and we can expect even… Continue Reading

Crème de Mint Honored as Top Packaging Design Company in 2021

Crème de Mint Honored as Top Packaging Design Company in 2021

Crème de Mint has operated as one of the food packaging design companies in South Florida for over a decade. We are always honored when we receive awards for our efforts. Recently, we were named one of the Top Packaging Design Companies in 2021 by Superbcompanies.  Superbcompanies is a research portal that ranks companies in… Continue Reading

7 Tips for Crafting Packaging Copy that Stands Out from the Crowd

7 Tips for Crafting Packaging Copy that Stands Out from the Crowd

Your packaging has to do more than just look perfect. It also has to convince people to buy your product. That’s where the copy comes into play. It’s also where many brands get tripped up.  How do you say what you want to say in an engaging way? Crafting the perfect copy can be intimidating. … Continue Reading

How to Design an Impressive Website for Your Product Business: 5 Tips for Success

How to Design an Impressive Website for Your Product Business: 5 Tips for Success

When you’re ready to launch your product business, you’ll need to set up a website. Even if you run a brick-and-mortar business, embracing the e-commerce world will help you expand your reach and make your sales. Your website will serve both as a way for customers to get to know your brand and a way… Continue Reading

How to Simplify the Budget Process and Determine the Startup Costs for Your Product Business

How to Simplify the Budget Process and Determine the Startup Costs for Your Product Business

One of the most important things to think about when starting your business is your budget. Your goal is to make money, and your budget affects every business decision you make. When working out your budget, you need to make sure you have the capital to cover everything you need to get your product business… Continue Reading

Brand Language for Product Businesses: Write Taglines, Product Names, and Descriptions that Reflect Your Brand

Brand Language for Product Businesses: Write Taglines, Product Names, and Descriptions that Reflect Your Brand

When you’re launching a product business, you have dozens of decisions to make—from packaging to logo design to manufacturing.  But creating compelling brand language is just as important as the visual aspects of your brand.  Your brand language is the body of words, phrases, and terms that you will use to describe your brand’s products… Continue Reading

The Inside Scoop on Packaging Design: How to Find and Work with a Fantastic Packaging Designer

The Inside Scoop on Packaging Design: How to Find and Work with a Fantastic Packaging Designer

In the product business, looks matter, big time. Your product is sitting on the shelf next to dozens of other similar products. If it doesn’t stand out, it’s not going to sell. The packaging is the thing that will stop consumers, catch their eye, and ultimately make them decide whether to put a product back… Continue Reading

Build Loyalty and Engage Customers: How to Create a Compelling Brand Story for Your Product Business

Build Loyalty and Engage Customers: How to Create a Compelling Brand Story for Your Product Business

As you look into marketing for your product business, you’re probably going to hear the term “brand story” tossed around.  But what exactly is a brand story? It’s the story that drives a customer to buy a product.  Think about the last thing you bought—it might have been a dress, a cup of coffee, or… Continue Reading

How to Legally Establish Your Product Business—From Choosing the Right Legal Structure to Securing Licenses

How to Legally Establish Your Product Business—From Choosing the Right Legal Structure to Securing Licenses

As you launch a product business, you’re going to need to take the steps to legally set up your business. You have to decide your legal structure, apply for an EIN, and figure out what licenses you need for your business. It can feel daunting to deal with the legal side of your business, but… Continue Reading