Is TikTok Good for Business? Find Out How to Put the Platform to Use
June 22, 2022
Video marketing is skyrocketing in popularity, leaving many entrepreneurs wondering, “Is TikTok good for business?” The trendy social media platform isn’t just for life hacks and funny animals—when used the right way, TikTok offers a world of possibility for small businesses. But if you’re going to jump on this growing trend, there are a few […]
How to price a food or beverage product?
June 6, 2022
Determining how to price a food product can seem overwhelming. From profit margins to manufacturing costs to everything in between, you have a lot of factors to consider. Price too high and your product might not sell, but price too low and you can’t make any money off of your business. Fortunately, there are steps […]
How to Launch Your Own Skincare Line: From Foundation to Marketing
June 2, 2022
If you’re passionate about skincare, you might have considered launching your own skincare line. After all, you’ve experimented with different brands, developed a feel for what works and doesn’t, and watched many brands gain success! Now is the perfect time to start your own skincare brand. The skincare industry is thriving, growing year after year. […]
How to Sell Your Product to Stores: From Finding the Right Retailer to Pitching Successfully
May 10, 2022
As a new business owner, you might wonder how to sell your product to stores. Partnering with retailers is one of the best ways to increase your sales early on in your business. You’ll get to take advantage of their built-in customer base and get your product in front of new people. But finding retailers […]
Online B2B Wholesale Marketplaces: How to Sell Your Product to Stores by Letting Them Come to You
May 10, 2022
Online B2B Wholesale Marketplaces: How to Sell Your Product to Stores by Letting Them Come to You Have you ever considered using a B2B wholesale marketplace for your product business? At some point after you launch, you’ll likely start to wonder how to sell your product wholesale (working with a third party who buys your […]
How to Build Your Own Supplement Line: Everything You Need to Get Started
May 3, 2022
Do you want to build your own supplement line but aren’t sure where to start? Starting an herb or supplement company can be a profitable business. The wellness industry is booming—it’s currently worth $1.5 trillion and growing every year! Maybe you have a passion for herbs and natural healing. Or perhaps you have relied on […]
What Retail Fulfillment Method Should I Choose For My Business? 3 Common Options and Their Pros and Cons
April 12, 2022
A big part of launching a product business is determining which retail fulfillment method is right for you. Do you want to fulfill in-house or outsource? Will you go wholesale or dropship? There are several options for retail fulfillment methods for your online business, and they each come with pros and cons. The answer for […]
Your Brand Needs a Mood Board – Here’s How to Create One
March 8, 2022
Put simply, a mood board is your brand come to life in a visual medium. It’s the bridge between the intellectual exercise of defining your brand and the process of creating your actual brand identity. In other words, a mood board is the fun part of making your brand a reality! Remember making collages in […]
The Paleo Vegan Diet: How Peganism is Shaping the Future of the Food Industry
March 1, 2022
There’s a new diet on the block—the pegan diet, or paleo vegan diet. For business owners in the food industry, keeping up to date on the latest food trends is crucial. From plant-based diets to microbiome diets, trends are changing, adapting, and growing. Especially in a post-pandemic world, people are more focused than ever on […]
Crafting the Perfect Pitch: Our Tried and True Tips to Land a PR Mention for Your Product
February 8, 2022
If you’re looking to gain exposure and expand your brand, you’ve probably wondered if pitching magazines is a good use of your time. Getting featured in a magazine is one of the best ways to gain exposure and attract new customers for your brand. But if you’ve tried to get featured in a magazine before, […]