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Blog

June 2021

Blog

June 2021

Two women pointing and directing their attention to a whiteboard with information in an office space.

Use This Tool to Find the Right Customer for Your Product Business

How you think launching a product is going to go: That’s the idea that many product business owners have in their heads. But in reality, that method misses the mark.  If you’re not focused first on your customer’s needs, you’re playing a risky game. You need to make sure that your[…]
Grey laptop sitting on coffee table with glasses, notebook, newspaper, and other work space elements in frame.

Why You Should Choose a Custom-Build WordPress Website Instead of a WordPress Theme for Your Business Website

Building a website for your business on WordPress can be a great choice. You’ll get scalability and plenty of options! One of those options is how to set up your site.  You can choose to purchase or use a free pre-built theme, or you can hire a developer to create a[…]
Launch a Beauty Brand: Multiple nude makeup powders photographed on a table placed opened or close with cap.

Do You Have What It Takes To Launch a Beauty Brand? Here’s How to Find Out.

So you are ready to launch a beauty brand! Launching a beauty brand is exciting, but it’s also a process with a lot of moving parts. It requires in-depth planning, tenacity, and the willingness to pivot when things aren’t working.  Through the process of launching and operating my own beauty brand—42[…]
Assortment of eyeshadow palettes and lipsticks on a table for display.

Planning a Flawless Launch for Your Product Business: 10 Key Steps for Success

You’ve chosen your business name, set up your business legally, selected a manufacturer, and planned out your design and copy—now it’s time for the launch! Launching your product business is very exciting. But it’s important that you launch your business strategically. Your goals for your launch are to build your email[…]